WORK · NINE BUILDS, SIX LABELS
Work you can click through.
Every build on this wall carries a label.
Same goal every time: easy to trust, and a visitor turned into a call.
- Paid client · liveA business paid for it and runs it today.
- Client build · liveA client's site or store, live, built and run for them.
- Our own siteBuilt and run by us, for us, the same way as the Signature Build.
- Concept rebuild · not commissionedBuilt to show a town what a rebuild looks like. Nobody asked.
- Spec build · not a clientA real business rebuilt on spec. It never engaged.
- Built for my own union localOur founder's local. Not a client, not an endorsement.
You can click every one and judge it yourself.
PAID CLIENT WORK
Paid, live, and running.

Paid client · liveMonday MaisonLuxury wedding films, NJA wedding film studio with a site as cinematic as the films.Custom build, 4K streaming, a dashboard the client updates himself.Open the live site
Client build · livePro Elite NutritionMaplewood, NJ supplement shopA custom online store for a local supplement shop.Products, checkout, and an admin the owner runs herself.Open the live store
Two paid clients, both live today, both one click away.
LIVE BUSINESS BUILDS
Built for businesses we run ourselves.

Built for my own union localPMU Local 359Parks maintenance union, New JerseyThe member site for the union local David founded.Member area, digital cards, the contract. Not an endorsement of Optimum.See the build
Our own siteOptimum AI SolutionsThis site, designed and built in-house.48 pages, the Visibility Report form, and a live voice assistant.Open the home page
Our own siteDavid A. CruzThe founder's own siteA scroll-through film of a site, built for a phone.The same cinematic build the Signature Build uses.Open the site
Our own sites get the same build a client gets.
CONCEPT REBUILDS
Concept rebuilds, never commissioned.

Concept rebuild · not commissionedSOMA Chamber of CommerceSouth Orange & Maplewood chamberThe local chamber, rebuilt so members and events are easy to find.The chamber did not commission it and does not endorse it.Open the concept
Concept rebuild · not commissionedSouth Orange ChiropracticNJ chiropractic practiceA local chiropractic practice, rebuilt as a concept.Not commissioned. Built to show the practice what a rebuild looks like.Open the concept
Built first, asked second, labeled either way.
SPEC BUILDS
Spec builds with no client behind them.

Spec build · not a clientGlamSeat ArtistryNJ makeup studioA booking concept for a real makeup studio.Built on spec. Not a client.Open the concept
Spec build · not a clientUnited CarpentryNJ carpentry & remodelingA full contractor rebuild using the company's real brand.The reviews on the demo are placeholders, not real reviews.See the case study
Real businesses, real brands, honest labels.

To show you how serious I am, I already built it.
Half of what is on this wall was never commissioned.
I build first, because a finished site is a better argument than a proposal.
Every label on this wall says who paid and who did not.
The proof is built before the pitch.
NOW YOUR SITE
Now build yours.
$6,000, everything included, and your first 90 days of growth. One builder, one price.
One score, one fix list, no charge.
