A banker's lamp lights a stack of case folders and a phone face-up on a law office desk at night, rain on the window and the street lights beyond

New Jersey law firms · The Founding Offer

The firm they find, trust, and call.

Someone needs a lawyer tonight. They judge your firm on a phone before they dial. One firm per practice area, per town.

At 9 pm, your referral is comparing firms.

A friend gave your name. Tonight they read your site, two others, and the reviews. They call the one that answers well.

Found, trusted, and answered. By the rules.

One website. One price. Everything included. Every word passes your desk first. See what $6,000 covers. Love it or your money back. A full, no-strings refund until the day you approve your live website.

Answer well at 9 pm, before the other two do.

Hands hold a glowing phone at the wheel of a parked car in a driveway at night, rain on the windshield and a porch light ahead

The problem

A referral is a search on a phone.

A friend gives your name. That night, the person types it into a phone. They find a site from 2015, a headshot from two offices ago, and a form nobody reads until Tuesday. They look at two other firms. One has recent reviews and a clear page for their exact problem. One picks up on the first ring, at night, and takes their name without promising anything. They hire that one. The referral was yours. The client was not.

Answer well at 9 pm.

THE FOUNDING OFFER

One price for a complete law firm website.

THE WEBSITE. Yours.

  • Custom design, built to get the call.
  • Works perfectly on phones.
  • Edit it yourself, like a Word doc. Forever.

90 DAYS OF GROWTH. Included.

  • Google ranking work and AI answer work.
  • Your numbers: visits, searches, calls.
  • A monthly call on what moved.

ME. For life.

  • My personal number, seven days a week.
  • Same-day email replies.
  • Your founding price, locked for a year.

Everything you need, one number, and you own it.

The rules

Written with the attorney advertising rules open.

Most web shops have never read them. Here, the ethics committee is the second reader. This is not legal advice, and the compliance call stays with your firm. This is how we work.

You read every page first. The rules are already in it.

  1. No promised results and no false hopes, in the copy, the reviews, or the ads.
  2. No claim of special skill without the certificate behind it. No boasting.
  3. Reviews only from real, named clients, never paid for. The results-may-vary line whenever a review mentions an outcome.
  4. Award badges only with who gives them, how they choose, and the required Supreme Court line beside them.
  5. The attorney responsible for the site, named where the rules want it.
  6. Intake, human or machine, that gives no legal advice, quotes no outcome, and never says you are hired.
  7. You sign off on every page before it goes live. You can change any word after.

The Website Approval Guarantee

Love it or your money back.

A full, no-strings refund until the day you approve your live website.

  • Pay in full and you go to the front of the line. Or pay half to start and half at launch.
  • Your 90 days of growth start the day your site goes live. Not before.
  • After 90 days you keep growing at your founding rate, keep it safe for less, or stop. The site is yours either way.
  • Your founding price is locked for a year.
  • You own the website and the domain, both in your name.
  • No 12 or 24 month agreement you have to sign before you have even seen the work.

Nothing to sign before you have seen the work.

Territory

One business per trade, per town.

For a firm, the trade is the practice area. When your trade is taken in your town, we turn the next one away. If we build for the family law firm in Montclair, we will not build for the next family law firm in Montclair. Ten founding spots, because one builder does the work. Send the review request and we tell you whether your practice area is still open in your town.

One firm per practice area, per town. Ask first.

Questions

Straight answers.

What does it cost?

$6,000 for the website, everything included, and your first 90 days of growth. New Jersey agencies quote $12,000 to $24,000 for the website alone. Here is everything the offer covers.

What do I get for $6,000?

All 18 deliverables. The website, 90 days of growth, and me for life.

What happens after the 90 days?

You keep growing at your founding rate, keep just hosting and security, or stop. The site is yours no matter what.

Most clients are referrals. Why this?

Because the referral still looks you up before they call. And because referrals slow down without warning. The growth work is for the months when the phone goes quiet. It is also for the client who was going to hire you, until they saw the site. The referral is the easy part. The site is what happens next.

Do you sell leads or pay-per-lead?

We are not a lead seller. No pay-per-lead, no shared leads, no getting charged for calls that never book. You own the site, the reviews, and every lead that comes in.

Who is responsible for the advertising rules?

You are, and we build like it. Every page passes your desk before it goes live. We flag anything that reads like a promise or a comparison. We keep the required lines next to reviews and awards. We are not lawyers, and this is not legal advice.

Can an automated line answer without practicing law?

It takes a name, a matter type, a town, and a callback number. It says plainly that it cannot give legal advice and that no attorney-client relationship starts on the call. It hands the rest to you. We set it up only when the review shows missed calls are costing you, and you approve every word it says. See the AI receptionist.

Do you promise rankings or cases?

No. We do not promise a ranking, a lead count, or a revenue number, and we do not charge you for one. You see the calls, the forms, and the towns they came from on your dashboard each month. You judge the work on your own numbers.

Who owns the website and the domain?

You do. From day one, in writing.

What if I do not love the site?

Love it or your money back. A full, no-strings refund until the day you approve your live website. You approve each page before it goes live. Your 90 days of growth start the day your site goes live. Not before. No 12 or 24 month agreement you have to sign before you have even seen the work.

Ask the rest on the call.

Start here

Answer well at 9 pm.

$6,000 for the website, everything included, and your first 90 days of growth. One firm per practice area, per town.

Love it or your money back.

One price. Then you decide.